Networking is really just two questions.

Plenty of tools already answer this — a paper card, a shareable PDF, an NFC tag, a plain profile, a portfolio site, a pile of links, a card in your Apple or Google Wallet. Getting your name and number across is enough for most of them. Wallat does it too — but better, in the ways that matter:

• It doesn't care how you hand yourself over. A printed card, a QR sticker, a pass in Apple, Google or Samsung Wallet — Wallat works with all of it. No lock-in to one method.
• You stay in control after it's out there. Even a QR that's already printed can be changed — you decide where it points and switch it anytime from your dashboard, no reprint. Print once, change it forever. And those printed cards get the full analytics too.
• You share richer, clearer information. Organise far more about yourself, so the person walks away actually knowing who you are — not just a name and a number.

But the biggest difference is what they land on. Most tools give you a flat page or a card-shaped mini-site. Wallat builds you a proper website — scroll-based, animated, the designer-built quality you'd expect from Webflow or a hired developer. Nobody else in this space does that.

And you don't start from a blank page or a dummy template. Wallat hands you a finished, well-written site already filled with details relevant to your trade, your company, your role. Click anything to edit it, or let the built-in AI write the rest — no forms, just click the thing you want to change.

This is the question that decides what happens next — and it's where Wallat really lives. Most tools stop at basic click counts. Genuinely answering it is a hard problem, and it's the one we've poured our research into. Because every person and every job is different, flexibility is the whole point.

Every profile you make quietly pays attention. When someone visits, it notices what they read, how far they got, how long they stayed, and where they tapped:

• A heatmap — a colour map of where people looked and tapped most.
• Session replay — play a visit back like a video and see exactly what someone did.
• Drop-off — watch how far people get before they leave.
• In-the-moment tools — a lead-capture form, an opt-in to message them later, direct messaging, or a way to grab their details when they scan you.

So you walk away knowing far more than a name and a number — you know what they cared about. And templates now go beyond profiles: show a company, your services, your products. Layer the same analytics on top and it gets powerful — a real-estate agent listing properties sees exactly which ones caught a visitor's eye, and knows what they're interested in before the conversation even starts.

Instead of everyone turning up with mismatched, homemade cards, an admin sets the whole team up in minutes — every member gets the same on-brand, designer-quality card and website, so every prospect meets a consistent, polished version of the company. Same flexibility as before: physical or digital, change what a card points to on the fly, no reprints. Sales, field, or leadership — everyone represents the brand identically.

The visitor insight an individual gets now rolls up across the whole team. A leader can finally see the quality of the team's networking — who's genuinely connecting, whose approach is landing and whose isn't — and decide from real data instead of gut feel. Every lead the team captures flows into one shared place, and with the extra context Wallat gathers, you start to see who your ideal customer actually is, and how strong a given lead really is.

For larger organisations it stretches further: lock the brand across every single card, run everything under your own name and web address, and let people sign in through the company's existing system.